A family business that pays tribute to older people
IAIOS is a project that emerged in 2016 from a family business with a history of five generations in the textile sector. Gemma Barbany and her father, Amadeu Barbany, decided to unite their talents and knowledge to launch an initiative with a powerful vision and a unique sensitivity. This is how IAIOS was born, a brand conceived with the idea of giving prominence to older generations in the world of fashion, recovering the spirit of our grandparents' traditional sweater. With this proposal, IAIOS pays tribute to the wisdom and legacy of our elders, reinventing a timeless classic and adapting it to current values of sustainability, durability and authenticity.
Each jersey comes with the biography of an elderly person
IAIOS turns each sweater into a tribute to older people, passing on their legacy through contemporary and sustainable design. Each sweater model is inspired by the life of a grandfather or grandmother, and each sweater tells a unique story, full of adventures, memories and peculiarities. But the journey doesn't end there. With every purchase of an IAIOS sweater, a printed biography of the elderly person who inspired that garment is given away, allowing customers to get to know and connect with these extraordinary lives. Thus, IAIOS not only makes knitted presses, but also surrounds us with real stories, and gives a voice to the often forgotten elderly.
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